A beauty capsule collection? What the heck? Let’s talk geek beauty, sustainability, and ethical makeup! 🙂
As I fall further and further into the sustainability rabbit hole, religiously reading posts on the Reddit communities Zero Waste and Simple Living, I find myself discovering more ways to incorporate new routines in my life that are environmentally friendly and produce less waste.
Which brings us to the topic of a beauty capsule collection and how that can be incorporated into our lives. Capsule collections in fashion blogging aren’t anything new, but what about our beauty products?
The Everygirl wrote a great beginners guide on creating your own beauty capsule collection, although I do have one edit: purging is great for makeup that has gone off or bad, but, it’s even better to use up what you have currently and then ease into a sustainable lifestyle with your beauty purchases. This method produces less waste overall and won’t be such a shock if you’re more inclined to shop for beauty products without knowing what exactly you’re looking for.
After decluttering most of the master bathroom, I realized just how much makeup I had and rarely, if ever, used. Countless lipsticks, a rainbow of eyeshadows, half-used bronzers, and so much more. We all have that drawer or bin of makeup banished to purgatory that we either forget about completely or keep saying “I’ll use it someday!”
Well, it’s time to do something about it and for me that was minimizing and learning more about a makeup related capsule collection rather than fashion. If we can do it for our clothes, why not our beauty products?
So for the month of August, the theme of the first ever beauty capsule collection is MAGICAL~ because I really want to play with the Storybook Cosmetics palette and use up my Tony Moly cushion eyeliner shaped like an inkwell.
Below you will find a breakdown of the MAGICAL beauty capsule collection.
This area was the easiest to whittle down. I decluttered a huge portion of what I had, but for this capsule collection I will be using:
- Urban Decay Eyeshadow Primer
- Pacifica Kale+Cactus Moisturizer
- elf Translucent Face Primer
- C.O. Bigelow Rose Salve (not pictured, oops)
All four of these companies are cruelty-free, so I’m really liking this prep group and highly recommend these companies if you’re looking to make your beauty collection more ethical!
This area of the beauty capsule collection more than likely won’t drastically change when I update the capsule collection. Mostly because I want to use up these products.
With that said, once I do use up the Urban Decay eyeshadow primer, I don’t intend to repurchase. This isn’t because I don’t like the product but rather I want to lower my plastic packaging use and can use the ELF primer or a concealer as a replacement. 🙂
Another simplified area after I had to go through quite a few different face products (or gave away products I never even used, some were even unopened! Yikes). Here’s the beauty capsule collection face products for August:
- elf Disney’s Belle Face Palette (Blush, Bronzer, Highlight)
- Maybelline Matte Liquid Foundation
- Neutrogena Moisturizing Concealer Stick
I’ve had the Belle contouring palette for ages now and it’s honestly one of the best I’ve used. Which is hilarious to me because some people will swear by their higher end palettes that cost around $60 and I only paid maybe $5 for mine.
Maybelline is NOT cruelty-free or vegan, however, I purchased the foundation before I decided to make a more conscious effort to be ethical. Instead of being more wasteful, I will be using this foundation up and then replacing it with something ethical and hopefully closer to being Zero Waste.
Neutrogena has a sketchy history on being cruelty-free. Some products say they are, others don’t, and Neutrogena is owned by Johnson & Johnson, which does do animal testing. Use at your own discretion, I know I’ll be using this up and not repurchasing.
Another easy one because I’ve been itching to really put this palette to the test. Here are the rest of the items for the Magical beauty capsule collection:
- Storybook Cosmetics Wizardry & Witchcraft Eyeshadow Palette
- Tony Moly Inkwell Cushion Eyeliner
- Pacifica Stellar Gaze Mascara
Of course, this one is super minimalist because I will only be using one palette. I’ll be using the amazing Wizardry & Witchcraft eyeshadow palette from Storybook Cosmetics! All products made by Storybook Cosmetics are vegan, cruelty-free, and the eyeshadows are sooooo velvety smooth.
Then I have this adorable inkwell shaped eyeliner from Tony Moly. It is actually a cushion type of eyeliner (like the Korean foundations that have become popular). With that said, after doing some research, I discovered Tony Moly products are NOT cruelty-free. 🙁 So, I will be using this one up and then replacing it with something that is cruelty-free and hopefully Zero Waste.
You can find a complete list of makeup brands that are not cruelty-free as of 2017 on Cruelty Free Kitty.
This area was actually the hardest for me to minimize. I’m definitely a lipstick hoarder and had to go through SO MANY. But I was able to finally choose a few for the August beauty capsule collection:
- Soap & Glory Sexy Mother Pucker Lipstick, 5th Avenude
- Julep Matte Lip Mousse, Smooch (Red)
- Julep Matte Lip Mousse, Kiss me (Burgundy)
- ColourPOP Matte Lippie Stix, Topanga
ColourPOP and Julep are cruelty-free brands and some of my favorite beauty brands to date. Not only is Julep’s makeup cruelty-free but their nail polishes are also vegan friendly, which can be hard to find.
ColourPOP, in my opinion, makes some of the best matte lipsticks currently and happen to be cruelty-free and vegan to boot. Yay!
Soap & Glory is another grey area. Their final products aren’t tested on animals, but they do put a disclaimer in their FAQ stating they cannot verify the cruelty-free nature of the ingredients they source to create their makeup. Much like Neutrogena, use at your own discretion.
OVERALL COLLECTION: 14 items
Want to know more about the process? Here are my own guidelines for a beauty capsule collection (geek edition):
- Pick a capsule schedule that best fits your needs! I don’t wear makeup everyday so I can realistically create a beauty capsule collection that lasts for a quarter (3 months), but another person might want to do only a month of a single capsule
- Find inspiration in the fandoms that you love, even doing bigger “concepts” like I’m doing with my first beauty capsule collection that is generally fantasy if you can’t decide; in the future, I’m already planning fandom related ones such as Game of Thrones, Wonder Woman, etc.
- Support indie, vegan, cruelty-free, and less wasteful beauty brands whenever possible, of course!
- Keep at or under 20 items per collection (Eventually I want to get this down to 10 or even 5!)
You can use this as a template if you’d like to participate, but also you can definitely make it your own to fit YOUR lifestyle, budget, and accessibility to ethical brands.
Being Zero Waste and plastic free isn’t meant to be a contest of who can be the most zero waste-iest (and holier than thou about it), but instead encourages people to go at their own pace and be aware of their wasteful habits. Let’s encourage each other to be nicer to our one and only planet, okay? 🙂
Anywho, this is my beauty capsule collection for the month of August 2017. It will be an interesting challenge to only use these products. But I’m also also excited on these next steps toward being less wasteful as a geek.
I encourage any and everyone to come along on this journey and create your own beauty capsule collection inspired by your favorite fandom or geeky genre. Share them and spread the word!